Marketing & communications

8 laws across all jurisdictions

US Federal (3)
CAN-SPAM Act
CAN-SPAM — 15 U.S.C. §§ 7701–7713
Sets rules for commercial email and gives recipients the right to opt out. Requires honest subject lines, clear sender identification, a functional unsubscribe mechanism, and a valid physical postal address in every commercial message.
marketing-communications
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FTC Act Section 5
FTC Act — 15 U.S.C. § 45
Section 5 prohibits unfair or deceptive acts or practices in commerce and serves as the FTC's primary authority for regulating deceptive AI claims, unfair automated systems, and problematic data practices. It applies broadly to technology companies making representations about AI capabilities, automation, security, personalization, or algorithmic decision-making.
marketing-communications
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Telephone Consumer Protection Act
TCPA — 47 U.S.C. § 227
Restricts telemarketing calls, auto-dialed calls, prerecorded voice messages, and unsolicited text messages. It requires prior express consent for most automated contacts and maintains the National Do Not Call Registry. Applies to any business that contacts consumers by phone or text, making it one of the most heavily litigated consumer protection statutes in the country.
marketing-communications
Last updated
US States (1)
Illinois AI Generated Content Disclosure Act
IL AIGA — Pub. Act 103-0736
Requires disclosure when AI-generated content is used in certain commercial contexts. Relevant for marketing, media, and content companies using AI-generated images, text, or video in commercial communications.
marketing-communications
Last updated
International (4)
Spam Act 2003
Spam Act 2003 — No. 129, 2003
Prohibits sending unsolicited commercial electronic messages -- email, SMS, and MMS -- without consent in Australia. Messages must include sender identification and a functional unsubscribe mechanism. Applies to any organization sending commercial messages with an Australian link, whether through the sender, recipient, or infrastructure.
marketing-communications
Last updated
Canada's Anti-Spam Legislation
CASL — S.C. 2010, c. 23
One of the strictest anti-spam laws globally, requiring express or implied consent before sending commercial electronic messages, installing software, or altering transmission data. Penalties can reach $10 million per violation. Applies to any organization sending commercial electronic messages to or from Canada.
marketing-communications
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ePrivacy Directive
ePrivacy Directive — Directive 2002/58/EC
Governs electronic communications privacy across the EU, including the cookie consent rules that drive cookie banners, direct marketing restrictions, and confidentiality of communications. It complements the GDPR with sector-specific rules for electronic communications. Applies to providers of electronic communications services and any website or app using cookies or similar tracking technologies in the EU.
marketing-communications
Last updated
Telekommunikation-Telemedien-Datenschutz-Gesetz
TTDSG — BGBl. I 2021, S. 1982
Germany's telecommunications and telemedia data protection law, governing cookie consent, device access, and confidentiality of telecommunications. It is the national implementation of the EU ePrivacy Directive. Applies to providers of telecommunications and telemedia services in Germany.
Official source is in German
marketing-communications
Last updated

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